Student Research: Orli Kleiner '12
In her senior honors thesis, completed under the guidance of Professor John Campbell, Orli Kleiner '12 conducted an economic sociological analysis of advertisements of Boston Red Sox-New York Yankees games throughout the twentieth century. Using qualitative and quantitative methods and a compiled collection of primary sources that did not previously exist, Orli analyzed and compared the history and evolution of baseball advertisements to that of consumer goods, observing parallels and unique differences.
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